Lessons Learned from Angie’s 2010 List of Worst Businesses

This Fox News video features an interview with the founder of Angie’s List. The company uses six criteria of overall experience, price, quality, responsiveness, punctuality, and professionalism to select the worst businesses, including:

Home Warranties
Property Management
Communication
Wedding Professionals
Florists
Dry Cleaners

Indeed, providing exceptional overall experience with reasonable price and reliable quality are important to all hospitality business. From this list, however, I believe we can learn a few lessons.

Inform customers with clear expectations of the products and services provided.
Allow customers to make informed decisions on their own.
Provide good follow-up customer service.
NEVER over-promise anything that a company cannot deliver.

What other lessons do you learn from this video news? What was your experience with exceptional customer service? How did such customer service impact your purchasing decisions with the company?

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