Airbnb , along with other room-sharing websites, provides a cyber marketplace for innovative entrepreneurs to operate a lodging business without following the strict regulations that usually apply to hotels and hostels . For instance, While room-sharing websites provide pricing tools and guidelines to the hosts (entrepreneurs) who renting out extra space, it is still up to the hosts to decide what price they want to charge for the service provided (i.e., the price positioning strategy ) and whether they want to adjust the price on a regular basis according to the fluctuating demands from the travelers (i.e., the dynamic pricing strategy ). In fact, the impacts of price positioning and dynamic pricing on a listing’s revenue performance or even on the neighborhood hotels’ revenue performance have been identified. Moreover, hosts on room-sharing websites have the rights to decline a traveler’s request for a stay based on the traveler’s information posted in the online market...
Hospitality/Tourism Management | Service Marketing | Information Technology